• July 2, 2022

Bringing An App To market

The App market has always been popular especially as a marketing tool for businesses but for many it has seemed out of reach, even if you have a fantastic idea for an App, many people have no idea where to start, who will build the app and even if they can afford to pay for an App to be built.

There are different categories of Apps and these include Games, Social networking, lifestyle which may include dating and travel, productivity 交友app, News, Entertainment and the utilities Apps which may contain notepads, calculators, anything that may make a function easier. It isn’t so much about coming up with a new idea but making an old one better.

The kids App market is hugely popular and there is a massive scope for both Game Apps and educational Apps with developers combining the two and creating educational Games. The other markets that are proving popular are videos, it is estimated that we watch videos for an estimated time of 16 minutes every month.

It isn’t cheap to have an App built although it is certainly easier than it once was and there are many new developing companies emerging that can help you through the process. Many businesses can justify the cost because it replaces many marketing and advertising strategies the company already has and it adds to the communication between the Business and the customer. There are very few businesses now that haven’t got their own App or are seriously thinking of investing in the process. Many companies also have an in house developer who can help with the process hence cutting the costs quite considerably.

If you have a great idea for an App one of the first things you will consider is the cost but don’t let that get in the way of you seriously thinking about it. If you want to start your own App business and have thought for some time about bringing an app to the Market there are many resources out there that can give you a rough idea of what the App will cost. There are also some really good sites that will allow you to build your app without coding which is a relatively new concept. Whatever you choose to do, developing your App idea can be a possibility if you want it to be, with a little hard work and lots of research, you could bring your own app to market with great success. Mobile phone apps are now a huge part of the world’s mobile market and have carved out a well established industry in their own right. The design, creation and distribution of apps is big business and everyone wants in on the monolithic app market. From individuals to small businesses and beyond, the concept of having an app associated to you is a very attractive option indeed. It opens up numerous prospects and potential, spreading your brand to a mass audience. But where did apps begin and what is their history?

It may surprise some, but apps have been around in one form or another since the relative birth of the mobile phone. Way back in the early 1980’s, one of the first Motorola products featured an application whereby you could look at your contacts. This is possibly the earliest example of how apps would later be used to redefine the mobile phone.

A few years later, when mobile phone technology began to allow for more practical improvements, the race for competition truly began. Games began appearing on phones for purely entertainment value. The idea that phones were only useful for communication was becoming less apparent.

The size of mobile phones began to shrink, as did their prices; all the while, their capabilities expanded. More mobile phone masts were put up across the country, meaning reception was greatly improved. The features and apps of phones were becoming more advanced by the year.

The emergence of the internet really changed everything. Before, phones may have had a calculator or notepad and a way of showing the date and time. The internet made developers see the future with added clarity. However, there was a need to ‘plug’ the phone into the worldwide web. Once that could be achieved, phones could have almost unlimited resources.

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